AB Split Test adds average order value Optimization for WooCommerce stores.

I’m thrilled to announce a significant update to AB Split Test that’s bound to supercharge your WooCommerce store’s profitability.

We’ve just rolled out a feature that enables you to utilize the total order value as a conversion metric. This means, you’re not just optimizing for conversions, but also the Average Order Value (AOV), which is a game-changer in e-commerce profitability.

But, here’s the crucial bit – this update is exclusive to our Agency or Lifetime license holders. So, if you’re one of them, you’re in for a real treat!

To access this feature, all you need to do is:

  1. Update your plugin to the latest version.
  2. When setting up your split test, select the WooCommerce “Thank You” page as your conversion page.
  3. You will then be presented with the option to optimize for AOV. Select it, and you’re all set!

See the complete documentation here

The plugin will then automatically track the total order value of every purchase made by users who’ve viewed one of your test variants. This data will provide a clear snapshot of which variant is driving the highest AOV, allowing you to optimize accordingly.

This feature empowers you to maximize every customer interaction, driving up your revenues without the need for additional traffic or customers.

If you have any questions or need any assistance setting this up, please don’t hesitate to reach out. Our support team is always ready to help.

Here’s to higher conversions and bigger profits!