Magic Tests Version 2 Walkthrough
Today marks a big milestone for AB Split Test.
Hey, this is Tom and I’m genuinely excited to share something we’ve been working on for a while now: version 2 of AB Split Test is officially live.
This update is a big one. Not just because of what’s new, but because it finally brings to life the original vision I had back in 2018 when I first built this tool.
My goal from day one was simple:
Make A/B testing in WordPress so easy that anyone could do it.
Not just devs. Not just techy marketers.
Anyone.
Because when you give people the ability to test real testing, with actual data they stop guessing. They gain confidence. They can show results to their clients, their bosses, or just double-check their own ideas before pushing live changes. And that’s powerful.
But let’s be honest even with the earlier versions of AB Split Test, it wasn’t as seamless as I wanted it to be. It worked, but it still felt like you needed a bit of setup. Some patience. Maybe a tutorial or two.
Now? Not anymore.
Say Hello to Magic Point-and-Click Tests (v2)
With this new version, setting up a test is finally as easy as it should be.
Here’s how it works:
Launch a new test. From anywhere on your WordPress site.
Click any element. Text, buttons, headlines, whatever you want to test.
Edit it instantly. Our sidebar editor slides in so you can tweak the copy or styling.
Get AI suggestions. These aren’t your typical ChatGPT “meh” suggestions either. Our AI actually crawls your site to understand your tone, your goals, and your ideal customer profile. The result? Copy that actually sounds like you, not a robot.
Create as many variations as you like. A/B, A/B/C, go wild.
In just a few clicks, your test is live.
Create, Preview, and Launch In Seconds
What I love most about this update is just how fast it is.
You can switch between your original version and your new variations in real-time using the version selector. You can add multiple elements to a test. You can even preview the test straight from the admin bar.
It’s a smoother experience all around whether you’re a solo founder, a designer, or running an agency.
This Is Just the Beginning
We’ve got more planned, but version 2 is a huge leap toward making CRO something anyone can do without needing a developer, a fancy analytics tool, or a degree in data science.
If you haven’t tried AB Split Test in a while, now’s the time.
You can test your ideas, improve your conversions, and even sell optimization as part of your services if you’re an agency.
We’d love your feedback. Try AB Split Test for free