Fast, private and powerful
WordPress Split Testing. 

An agency-first conversion optimization tool packed with features to optimize your Pages, Blocks, Woo and Page Builder

Screenshot of a/b test results showing 'variation tryityourself' as the winning variation with a 96% chance of winning.

Easily test pages, posts, blocks, global design elements and more in seconds, with a simple yet powerful admin interface.

Test pages

Swap out unlimited Pages, Posts, Archives, Taxonomy pages or Custom Post Types

Blocks & Builders

Blocks, Elementor, Beaver Builder, Bricks, Breakdance, oxygen and more. Tag your variations inside your favorite builder and we'll do the rest.

Conversions

Conversions on page visits, clicks,  time active, orders placed, emails sent and many more.

Autocomplete

We use Bayesian statistics to know when your test is complete, then automatically show it to all.

Privacy at its core

Do it all without getting in trouble.

As the world changes, more and more invasive tools are getting shut down. We are in front of these trends, not chasing to catch up.

GDPR Friendly

Don't rely on external services to secure your data and stay online. AB Split test is fully hosted inside your WordPress install and all that data is forever yours.

We keep no user identifying data, and there are no external servers - no GDPR or user privacy red flags here.

Remote Servers
Cookies

Targeting

Choose who what and when

Whether your workin on mobile optimization, or improveing conversion from ads, we let you choose who gets tested on.

Throttle traffic

high traffic website? test on a few percent of your website.

Device Size
Cookies

True Conversion Optimization

Powerful goals make for powerful tests

You aren't locked into testing for simple page visits. Optimize your WooCommerce stores, engagement, or create cool stuff with your own code.

WooCommerce
JavaScript
CSS Classes
Page Visits
Time Active

Designed for power users

Optimize in seconds

Whether you are getting into CRO, or a seasoned user - we have the tools to make sure you are getting it done fast.

Set Up In 1 minute
Create A Test In 1 minute
AI Test suggestions
Autocomplete
AI rewriting

1. Create a Test

Set up your without leaving WordPress.

Swap out whole pages, or tag variations inside your favorite page builder.

2. Tag your variations & Goal

'Tag' your variations pages, or inside the WP Block editor, Beaver Builder, Elementor, Breakdance, Oxygen, Bricks or anything else.

3. Let the traffic decide

We'll show visitors variations of your content, observe their behavior, then use Bayesian statistics to figure out which version is more likely to convert.

Privacy Focused

Don't rely on external services to secure your data and stay online. AB Split test is fully hosted inside your WordPress install and all that data is forever yours.

We keep no user identifying data, and there are no external servers - no GDPR or user privacy red flags here.

Unlimited, like WordPress

We don't charge you more as you get more traffic, or as you build more websites.

Buy one unlimited site license and get unlimited users, unlimited tests, unlimited views, unlimited upside.

Get Split Test and conversion optimization suggestions, rewrite your content in an instant without leaving the page.
Just connect your OpenAPI account.

Get the most out of your website visits

Enable autocomplete to show the optimum variation as soon as possible - automatically - without lifting a finger.

Integrates

Nothing works in a silo - we plug into what ever you need.

  • WooCommerce
  • Easy Digital Downloads
  • WP Pizza
  • Google Analytics (both)
  • Microsoft Clarity
  • Matomo, Plausible, Mixpanel, Fathom, Usermaven, Umami, Cabin
  • Webhooks
  • Actions & Filters

We're here when you need

We know that split testing can be confusing, but you don't have to go it alone. AB Split Test is here to help with resources, updates and super excellent support. So let us take the guesswork out of split testing for you.

Young man with short hair wearing a black hoodie on a dark background.

This is a plugin that focuses on doing one thing extremely well, and it does just that.

James Lepage - Isotropic

Man with a cap smiling while wearing earphones in an urban setting.

Cheers guys. Great plugin. It honestly has helped me improve my conversions.

Austin T

Woman with curly hair wearing a turtleneck and earrings outdoors at twilight.

In 5 minutes, I created a test that increased our demo bookings by 10%. That is a very real difference to our bottom line.

Mariah F