Microsoft Clarity Integration with AB Split Test

If you're using Microsoft Clarity to monitor user behavior, AB Split Test makes it easy to track which variation each visitor sees automatically.

No Setup Needed

If you’re on the Pro version of AB Split Test, the plugin automatically sends variation data to Clarity so you can filter recordings, heatmaps, and analytics by test version. There’s no code to add and no manual tagging required.

Watch How It Works

Here’s a quick video showing how to filter AB Split Test results inside Clarity:

Additional Notes

Events vs Tags: In Clarity, these show as custom tags. Other platforms might call them “events,” “dimensions,” or similar. See this article for full coverage.

Not Seeing Tags in Clarity? Make sure you:

  • Are running the Pro version of AB Split Test

  • Have an active test

  • Let visitors interact long enough for Clarity to load and track

Still unsure? Get in touch with our support team and we’ll help you verify the integration is working.

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