Public Reports: Share Test Results Without a Login

Diagram showing a public report linked to various users—Client, Stakeholder, and Team Member—illustrating sharing test results without login and supporting dynamic content testing.

Share your A/B test results with clients, bosses, or stakeholders. No WordPress login required.


How It Works

Public Reports lets you generate a secure, shareable link for any test. Anyone with the link can view the results, even if they don't have access to your WordPress site.


Generate a Public Report

  1. Go to AB Split Test > All Tests
  2. Open any test
  3. Click the Share tab

You'll get a unique URL that's impossible to guess. Copy and share it with anyone.

A website dashboard displays A/B test results with dynamic content testing, showing variations, uplift percentages, conversion rates, and visits for each variation as a test collects data.

What They'll See

The public report shows:

  • All test statistics
  • Primary goal and sub goals
  • Preview of each variation so everyone understands which version is which

Manage Your Links

You can revoke access at any time. Just go back to the Share tab and click Regenerate Link. The old link stops working immediately.

Want to share again later? Generate a new link. Each test can have one active public link at a time.


No more creating PDFs, exporting screenshots, or writing up reports. Just share the link and everyone sees the same live data.

Perfect for:

  • Showing results to clients who don't need WordPress access
  • Sharing with stakeholders or decision makers
  • Communicating with team members outside your organization

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