AB Split Test Conversions
AB Split Test has a few great ways to allow you to simple create an AB test “conversion”
- URL
- Page
- External URL Conversion Script
- Element Click Selector
- JavaScript Conversion
1. URL Conversion
Enter the URL of a page on this website that will trigger a conversion when the page is loaded.
When you hit save, we parse tyhe URL to make sure it points to a page on your WordPress website. Check back to see that we have correctly parsed the URL to a page on your website.
Examples that would work, assuming the pages/posts exist.
- /checkout/
- /subscribe/thankyou/
- https://yourdomain.com/blog-article-2020
The following would NOT work
- https://google.com (no external URL’s)
2. Page Conversion
Select a Page from the dropdown that will trigger a conversion in the same way as the URL conversion method above.
3. External URL Conversion
See the external conversion pixel help guide
4. Element Click Selector
A super flexible conversion selector, this can be used for button clicks, or using the power of CSS selectors to choose almost element.
You can define a click of any element with CSS selectors you can think of. More information on all the options here
On element with ID click
Use the “#” operator to denote an ID
e.g. #mybutton
On element with class click
Use the “.” operator to denote an class
e.g. .mybutton
Link pointing to an external URL click
Use a[href*=’ yoururl’]” to target any a link pointing to that URL
5. JavaScript Conversion
The JavaScript conversion method is an advanced method for coders.
The function abstConvert(TestId) is all you need to trigger a conversion with JavaScript.
You’ll need a few things for this to work.
- Wait until document.ready to fire a conversion.
- You need the Test ID.
If you want to fire a conversion on an external URL page, we recommend using the external conversion pixel
You can see the prefilled script with the ID included by selecting the JavaScript Conversion method.
